Larry H. Miller Toyota Peoria

2023 Toyota Prius Prime

Now available at Larry H. Miller Toyota Peoria in Peoria, AZ

  • Starting MSRP$32,350
  • Horsepower220 hp
  • FuelRegular Unleaded
  • Body StyleHatchback
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Common questions
2023 Toyota Prius Prime
2023 Toyota Prius Prime shown

The 2023 Toyota Prius Prime is a five-seat hatchback offered at Larry H. Miller Toyota Peoria in Peoria, Arizona. This page brings together its starting MSRP, performance figures, dimensions, cargo space, fuel details and buying resources, so shoppers can evaluate the model and compare it with other Toyota vehicles in the same size class. The Prius Prime comes in one trim, with a 2.0-liter inline-four engine, continuously variable transmission and 220 horsepower. Visit the dealership online to explore new inventory, value a trade or connect with the sales team at 8633 West Bell Road.

Starting MSRP
$32,350
Horsepower
220 hp
Seating
5 seats
Fuel
Regular Unleaded
Body Style
Hatchback

How the Prius Prime Compares With Toyota's Lineup

Pricing, power, fuel economy, drivetrain and fuel requirements can point different shoppers toward different Toyota models. The 2023 Toyota Prius Prime has a starting MSRP of $32,350; MSRP excludes tax, title, registration and dealer fees.

2023 Toyota Prius Prime compared with 2023 Toyota GR Corolla, 2023 Toyota Prius, 2023 Toyota Corolla Hatchback
Spec2023 Toyota Prius Prime2023 Toyota GR Corolla2023 Toyota Prius2023 Toyota Corolla Hatchback
Starting MSRP$32,350$35,900$27,450$22,965
Horsepower220 hp300 hp194–196 hp169 hp
Seating5 seats5 seats5 seats—
FuelRegular UnleadedPremium Unleaded (Required)Regular UnleadedRegular Unleaded

Manufacturer figures for the model year shown; a range spans that model's trims. Starting MSRP excludes tax, title, registration, and dealer fees.

Compared with the 2023 Toyota GR Corolla, the Prius Prime starts at $32,350 versus $35,900 and produces 220 horsepower versus 300 horsepower. The Prius Prime suits shoppers focused on a lower starting price, while the GR Corolla's higher power figure favors drivers seeking stronger performance and it requires Premium Unleaded fuel.

Compared with the 2023 Toyota Prius, the Prius Prime offers 220 horsepower, while the Prius lists 194–196 horsepower, and the Prius starts at $27,450. The Prius provides EPA ratings of 49–57 city / 50–56 hwy and 50–56 city / 50–56 hwy, while the Prius Prime's listed specifications emphasize its 20.3-cubic-foot cargo area and five-seat layout; the Prius also offers Front Wheel Drive / All Wheel Drive for shoppers prioritizing drivetrain choice.

Compared with the 2023 Toyota Corolla Hatchback, the Prius Prime starts at $32,350 versus $22,965 and produces 220 horsepower versus 169 horsepower. The Corolla Hatchback's EPA ratings of 30–32 city / 38–41 hwy may appeal to shoppers comparing fuel economy figures, while the Prius Prime's higher power figure favors those seeking quicker acceleration.

Specifications and Configuration

The 2023 Toyota Prius Prime uses a 2.0-liter inline-four engine with 1,987 cc of displacement and a continuously variable transmission. It produces 220 horsepower and reaches 0–60 mph in 6.6 seconds, giving this hatchback a clearly defined performance profile without adding unnecessary complexity to the configuration.

Inside, the Prius Prime seats five people. Cargo capacity behind the rear seats is 20.3 cubic feet, while the exterior measures 181.1 inches long, 70.1 inches wide and 55.9 inches high, with a 108.3-inch wheelbase. Curb weight is 3,461 pounds, fuel capacity is 10.6 gallons and the vehicle uses regular unleaded fuel.

Buying a 2023 Toyota Prius Prime in Peoria

Larry H. Miller Toyota Peoria serves shoppers in Peoria, AZ, from 8633 West Bell Road. The store receives vehicles on a rolling basis, so shoppers can use the search inventory link for current listings rather than relying on a static availability claim.

Online tools can make the next step easier. Shoppers can begin the purchase process with the dealership's finance application, review service resources after purchase and use the trade-in tool to estimate the value of a current vehicle.

What to Weigh Before Buying

Start with the way the Prius Prime fits daily transportation needs. Its five-seat cabin, hatchback body style and 20.3-cubic-foot cargo area create a practical configuration, while the 220-horsepower engine and 6.6-second 0–60 time add a performance detail worth considering.

Budget planning should account for the $32,350 starting MSRP alongside tax, title, registration and dealer fees. Compare the vehicle's dimensions, regular-unleaded fuel requirement, 10.6-gallon capacity and continuously variable transmission with the driving routine and parking environment it will serve.

Frequently Asked Questions

7 common questions answered

How many trims does the 2023 Toyota Prius Prime have?The 2023 Toyota Prius Prime comes in one trim.

That single-trim structure keeps the model's configuration straightforward for shoppers comparing specifications. It has five seats and a hatchback body style.

  • One trim is offered
  • Seating for five
  • Hatchback body style
What is the starting price of the 2023 Toyota Prius Prime?The 2023 Toyota Prius Prime has a starting MSRP of $32,350.

MSRP excludes tax, title, registration and dealer fees. Final purchase considerations should include the full transaction and ownership budget.

  • Starting MSRP: $32,350
  • Destination charge: $1,095
  • Additional taxes and fees apply
What engine and transmission does the Prius Prime use?The Prius Prime uses a 2.0-liter inline-four engine and a continuously variable transmission.

The engine has 1,987 cc of displacement and produces 220 horsepower. Its listed 0–60 time is 6.6 seconds.

  • 2.0-liter engine
  • Inline-four layout
  • Continuously variable transmission
What fuel does the 2023 Toyota Prius Prime use?The 2023 Toyota Prius Prime uses regular unleaded fuel.

Its fuel capacity is 10.6 gallons. That specification can help shoppers compare refueling needs with their typical driving routine.

  • Regular unleaded fuel
  • 10.6-gallon fuel capacity
  • Hatchback configuration
How much cargo space does the Prius Prime have?The Prius Prime has 20.3 cubic feet of cargo space behind the rear seats.

The five-seat hatchback layout balances passenger seating with a dedicated cargo area. Exterior length is 181.1 inches, with a 108.3-inch wheelbase.

  • 20.3 cubic feet behind the rear seats
  • Five-seat interior
  • Hatchback body style
Should I choose the Prius Prime or the 2023 Toyota Prius?The Prius Prime suits shoppers seeking 220 horsepower, while the 2023 Toyota Prius offers a lower $27,450 starting MSRP and Front Wheel Drive / All Wheel Drive.

The 2023 Toyota Prius lists 194–196 horsepower and EPA ratings of 49–57 city / 50–56 hwy and 50–56 city / 50–56 hwy. The choice depends on whether the shopper places more weight on the Prius Prime's power figure or the Prius's starting price and drivetrain options.

  • Prius Prime horsepower: 220 hp
  • 2023 Toyota Prius horsepower: 194–196 hp
  • 2023 Toyota Prius drivetrain: Front Wheel Drive / All Wheel Drive
How can I see a 2023 Toyota Prius Prime in person?Contact Larry H. Miller Toyota Peoria or review its live new inventory online.

The store is located at 8633 West Bell Road in Peoria, AZ, and vehicles arrive on a rolling basis. Online inventory can help identify current listings before planning a visit.